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Andalou Naturals Brand Refresh
Rebrand - Conceptual
Agency: Point3 Design
Role: Creative Director
Challenge:
Andalou Naturals wanted to break free from the 'typical natural skincare' look and feel, standing out in a crowded market while reinforcing its clean, science-driven, and results-focused ethos.
Approach:
We overhauled the visual identity and packaging to create a bold, confident, and modern brand personality. By combining striking design elements, vivid colour palettes, and clear messaging, we made the science-backed natural approach feel aspirational, distinctive, and unapologetically disruptive.
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